Comparative Analysis

We at Grogan Homes take a great deal of pride in the accuracy of our comparative analysis. Often referred to as an appraisal (a document from a certified appraiser), a comparative analysis is an evaluation of the relative value of your property used to determine the listing price by a real estate broker.

When preparing to put your home on the market, the temptation is to get the highest analysis you can. Listing with the agent that gives you the highest number does not ensure your selling your home for the highest price. In fact, one could argue that the highest sale price is achieved with the most accurate analysis. An over-valued listing price may sit on the market for too long and may need a price adjustment to make it more attractive. When a listing price is cut, and possibly cut again, it can actually reduce the perceived value of the property.
320 East 39th Street • New York City 10016-2106 | Phone (212) 370-1480 • Fax (212) 697-2180